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University Academic Year 114Curriculum Plan for Undergraduate Students in the Department of Cultural Creativity and Digital Marketing

National United University Academic Year 114

Department of Cultural Creativity and Digital Marketing (Undergraduate Program)

Curriculum Map for Entering Students

 

1. University Required Courses

  • Requirement: Must complete 16 credits, 12 courses.

Category Course Code Course Title Credits Hours Year/Sem Offering Unit Substitute Course?
GenEd - Basic - Language DGGC0058 English (I) 3 3 1st Year / 1st Sem Language Center —
GenEd - Basic - Physical Ed. DGGC0733 Physical Education (Health & Fitness) 0 2 1st Year / 1st Sem Center for General Education —
GenEd - Basic - University Feature DGGC1886 University Navigation 1 1 1st Year / 1st Sem Center for General Education —
GenEd - Basic - University Feature DGGC1887 Autonomous Learning 1 1 1st Year / 1st Sem Center for General Education —
GenEd - Basic - Language DGGC1931 Chinese (I) 2 2 1st Year / 1st Sem Department of Chinese Language & Literature —
GenEd - Basic - Language DGGC0304 English (II) 3 3 1st Year / 2nd Sem Language Center —
GenEd - Basic - Physical Ed. DGGC0732 Physical Education (Basic Swimming) 0 2 1st Year / 2nd Sem Center for General Education —
GenEd - Basic - Language DGGC1932 Chinese (II) 2 2 1st Year / 2nd Sem Department of Chinese Language & Literature —
GenEd - Basic - Physical Ed. DGGC0168 Physical Education (III) 0 2 2nd Year / 1st Sem Center for General Education —
GenEd - Basic - Essential Competency DGGC0799 Democracy and Rule of Law 2 2 2nd Year / 1st Sem Center for General Education —
GenEd - Basic - Physical Ed. DGGC0170 Physical Education (IV) 0 2 2nd Year / 2nd Sem Center for General Education —
GenEd - Basic - Essential Competency DGGC0293 Historical Thinking 2 2 2nd Year / 2nd Sem Center for General Education —

2. Department Required Courses

  • Requirement: Must complete 48 credits, 22 courses.

Course Code Course Title Credits Hours Year/Sem Offering Unit Substitute Course?
DHDM0003 Sociology 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0007 Basic Design (I) 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0030 Multimedia and Web Design 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0127 Computer Graphics (I) 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0260 Cross-Media Software Applications 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0004 Marketing 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0008 Introduction to Cultural and Creative Industries 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0012 Basic Design (II) 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0128 Computer Graphics (II) 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0174 Introduction to Business 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0010 Research Methods 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0250 Color Planning 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0286 AI Programming 3 3 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0257 Consumer Psychology 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0266 Commercial Video Production 3 3 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0268 Data Analysis and Statistics 3 3 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0005 Introduction to Art 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0229 Practical Project (I) 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0274 Self-Media Operation 3 3 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0014 Electronic Commerce 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0230 Practical Project (II) 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing —
DHDM0194 Intellectual Property Rights 2 2 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing —

3. College Elective Courses

  • Requirement: Must complete at least 4 credits.

Course Code Course Title Credits Hours Year/Sem Offering Unit
DHH00013 Beginner Hakka 2 2 1st Year / 1st Sem College of Hakka Studies
DHH00011 Hakka History and Culture 2 2 2nd Year / 1st Sem College of Hakka Studies
DHH00016 Hakka College Micro-Course (I) 2 2 2nd Year / 1st Sem College of Hakka Studies
DHH00015 Hakka College Micro-Course (II) 2 2 2nd Year / 2nd Sem College of Hakka Studies
DHH00012 Hakka Policy and Industry 2 2 3rd Year / 2nd Sem College of Hakka Studies

4. Department Elective Courses

  • Requirement: Must complete at least 33 credits.

Course Code Course Title Credits Hours Year/Sem Offering Unit
DHDM0138 Commercial Photography 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0167 Computer Software Applications 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0212 Sketching and Graphics 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0254 New Style Writing 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0258 Computer Graphics Lab (I) 1 1 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0284 Advertising Copywriting and Proposal Planning 2 2 1st Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0026 Cultural Geography 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0130 Economics 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0166 Intermediate Hakka 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0213 Illustration Techniques and Performance 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0259 Computer Graphics Lab (II) 1 1 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0275 Typography and Layout Design 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0281 Dynamic Digital Media Design 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0288 3D Graphics 2 2 1st Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0028 Design Thinking 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0035 Cultural Anthropology 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0036 Cultural Industry Management 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0122 2D Animation Practice 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0195 Micro-Movie Production 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0215 Packaging and Structural Design 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0225 Design Rendering Techniques 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0226 3D Printing 3 3 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0249 Cultural Style 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0291 Visual Storyboarding and Storytelling 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0294 Video Color Grading and Asset Processing 2 2 2nd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0054 Community and Space Creation 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0061 Market Research 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0104 International Marketing 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0146 Industry Project Practice 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0216 Visual Programming 3 3 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0217 Cultural & Creative Brand Packaging Practice 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0237 Advertising and Cultural Creativity 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0244 Service Robot Design 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0262 AR Animation and Digital Preservation 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0273 Panoramic Photography and Cloud Map Data Processing 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0293 Videography Practice 2 2 2nd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0058 Service Design 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0063 Consumer Behavior 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0067 Business English 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0169 Entrepreneurship Management 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0197 Brand Management and Operation 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0199 3D Computer Animation 3 3 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0243 Sales Marketing Practice 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0247 Public Aesthetics Design 3 3 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0280 Panoramic Photography and Virtual Tour Practice 2 2 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0285 Network Data Analysis 3 3 3rd Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0105 Industry Internship 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0132 Project Management 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0187 Business English Presentation 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0227 Big Data Analysis 3 3 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0228 VR/AR Production Practice 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0231 Commercial Law 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0240 Computer Music Arranging and Mixing 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0252 Cultural and Creative Exhibition Practice 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0253 International Cultural and Creative Exchange Practice 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0269 Cultural Product Development Practice 2 2 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0289 Visual Effects Editing 3 3 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0290 AI Marketing Design 3 3 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0297 Exhibition Management and Planning 3 3 3rd Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0191 Mobile Platform Game Development Practice 3 3 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0223 Exhibition Planning Practice 2 2 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0232 AI Special Topic Project 2 2 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0233 AR/VR Special Topic Project 2 2 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0277 UI/UX Interactive Design 2 2 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0295 Social Design (I) 3 3 4th Year / 1st Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0081 Off-Campus Industry Internship 9 36 4th Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0109 Interactive Game Programming 3 3 4th Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing
DHDM0296 Social Design (II) 3 3 4th Year / 2nd Sem Dept. of Cultural Creativity & Digital Marketing

5. General Education - Liberal Arts & Core Courses

  • Requirement: 12 credits total (Details in graduation requirements below).

Category Course Code Course Title Credits Hours Year/Sem Offering Unit
Core Course DGGC2047 Arts, Humanities, and Philosophical Ethics (I) 2 2 2nd Year / 2nd Sem Center for General Education
Core Course DGGC2048 Arts, Humanities, and Philosophical Ethics (II) 2 2 2nd Year / 2nd Sem Center for General Education
Core Course DGGC2038 Social Economy and Information Media (I) 2 2 3rd Year / 1st Sem Center for General Education
Core Course DGGC2039 Social Economy and Information Media (II) 2 2 3rd Year / 1st Sem Center for General Education
Core Course DGGC2040 Natural Sciences and Applied Technology (I) 2 2 4th Year / 1st Sem Center for General Education
Core Course DGGC2041 Natural Sciences and Applied Technology (II) 2 2 4th Year / 1st Sem Center for General Education
Liberal Arts Elective DGGC1840 Liberal Arts Elective Course (I) 2 2 4th Year / 2nd Sem Center for General Education
Liberal Arts Elective DGGC1841 Liberal Arts Elective Course (II) 2 2 4th Year / 2nd Sem Center for General Education
Liberal Arts Elective DGGC2042 Liberal Arts Elective Course (III) 2 2 4th Year / 2nd Sem Center for General Education

6. Free Elective Courses

Course Code Course Title Credits Hours Year/Sem Offering Unit
DGGP0025 All-Out Defense Education Military Training (I) 2 2 1st Year / 1st Sem Military Training Office
DGGP0026 All-Out Defense Education Military Training (II) 2 2 1st Year / 2nd Sem Military Training Office
DGGP0027 All-Out Defense Education Military Training (III) 2 2 2nd Year / 1st Sem Military Training Office
DGGP0028 All-Out Defense Education Military Training (IV) 2 2 2nd Year / 2nd Sem Military Training Office
DGGP0029 All-Out Defense Education Military Training (V) 2 2 3rd Year / 1st Sem Military Training Office

Graduation Requirements Overview

  • Total Graduation Credits Required: 128 Credits

    University Required: 16 credits (12 courses)

    • College Required: 0 credits

    • Department Required: 48 credits (22 courses)

    • University Electives: 0 credits

    • College Electives: 4 credits

    • Department Electives: 33 credits

    • General Education Core Courses: 6 credits

    • General Education Liberal Arts Electives: 6 credits

    • Interdisciplinary Credits: 9 credits

    • Remaining / Free Elective Credits: 6 credits

Core Competency Indicators:

  1. Cultural Appreciation and Identification

     

  2. Digital Design Skills

     

  3. Product Design and Development Capabilities

     

  4. Digital Marketing and Planning Skills

     

General Education Course Notes (12 Elective Credits Total):

  1. Core Courses (6 Credits Required): Divided into 3 domains: "Natural Sciences & Applied Technology", "Arts, Humanities & Philosophical Ethics", and "Social Economy & Information Media". Students must take 6 credits across these domains, with a maximum of 2 courses counted from any single domain.
  2. Liberal Arts Electives (6 Credits Required): Students may select 6 credits from other General Education elective courses not classified under core domains. Surplus core courses may count toward Liberal Arts Elective credits.

     

Detailed Graduation Criteria Notes:

  1. Graduates must satisfy the university's English Proficiency Requirement in accordance with Article 68 of the NUU Academic Regulations.
  2. A maximum of 2 credits from All-Out Defense Education Military Training courses may be counted toward graduation credits.
  3. College Elective Requirement: Students must select at least two out of the following three courses: Beginner Hakka, Hakka History and Culture, and Hakka Policy and Industry.
  4. Graduates must accumulate at least 100 points in the Department's Learning Passport.
  5. Students must complete a minimum of 128 credits to graduate.
  6. Students must complete the Academic Research Ethics Education Course in accordance with the NUU Implementation Guidelines for Academic Research Ethics Education Courses.
  7. Autonomous Learning Course: Offered through lectures or certified activity participation. Prior to graduation, students must complete at least 1 credit of autonomous learning activities. Attendance calculation: 1 hour counts as 0.05 credits (2 hours = 0.1 credit). Each single activity/course can grant a maximum of 0.2 credits (4 hours limit). Accumulated full 1 credit will be officially recognized.

     

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